Andreea F.

Professional background

By way of background, my experience spans corporate and creative industry environments, working across complex, capital-intensive projects and early-stage initiatives where commercial strategy, long-term value, and cultural impact intersect. I’m particularly interested in ventures that take a human-centred — and increasingly non-human-centred — approach, and that demonstrate visible, tangible social value alongside commercial viability.

From an investment perspective, I’m drawn to businesses that are well-structured, scalable, and financially disciplined, but that also recognise the growing importance of experience, wellbeing, environmental responsibility, and ethical design in driving durable value. My interests sit at the intersection of the built environment, culture, technology, sustainability, and experiential services, especially where design intelligence and systems thinking create defensible advantages.

I tend to look at opportunities with a long-term, value-oriented lens, balancing financial performance with social and environmental outcomes, and I enjoy engaging with founders who combine ambition with clarity of execution.

Areas of Expertise

I specialise in architecture and design for performing arts and cultural venues. My professional experience includes architecture, design (set, stage, costume, lighting) and visual art (FX, VFX and projection mapping).